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- More than 55% of shoppers reported visiting a store prior to purchasing online
- 40% of consumers choose to shop online to save themselves time
- More than 4 billion people (56% of the world’s population) are connected to the Internet and 85 percent of this cohort spend nearly 7 hours each day online.
- At present, there are nearly 2 billion digital buyers across the globe, and this number is only expected to increase.
- If anything, e-commerce has become a complimentary transaction channel to the brick-and-mortar store, and vice-versa.
- The combination of e-commerce and brick-and-mortar helps you maintain your competitive edge.
- Some consumers said they’d browse online before making an in-store decision, while others said they’d resort to online shopping if they couldn’t find what they wanted in-store.
- Combining physical and digital retail experiences can help retailers accelerate the decision-making process and get their prospects into the loyalty loop.
- The coronavirus pandemic has put e-commerce at the forefront of retail.
- The retail landscape has deeply changed, due mainly to movement restriction measures aimed to protect public health and growing consumer preference to avoid physical stores
- It’s no longer about brick and mortar vs e-commerce, but how brick and mortar and e-commerce can together create a one-of-a-kind experience.
- Contact us to learn more about how to grow your business online.
